Advertising importance as always, cannot be understated. The Lekki-Epe Expressway is a significant road that links Lekki Phase 1 to all other significant areas of Lagos and its environs. The city’s top sights and sites are easily accessible from this road, which serves as a key highway for commuters and tourists. Lekki-Epe Expressway connects the Lekki and Epe neighborhoods in Lagos State across a distance.
Reasons to choose advertising mediums in Lekki epe
The billboard’s visibility: Whether they are static billboards or LED billboards, most are between medium and large in size. The visibility of the billboard should be given top consideration while making your choice. Your billboard’s exposure will have a big impact on whether or not it generates leads or sales. Billboards in the area can be categorized as right-side or right-range visible depending on where they are.
Predominance of business centers: It is renowned as a center for commercial activity. Despite being one of Lagos’ most busiest neighborhoods, it is renowned for its beautiful hubs. It is well-known for being a center for offices, restaurants, and many other commercial enterprises. The majority of the traffic in the area where your billboard display is positioned probably consists of the same people who go to and from work every day as well as potential customers for nearby commercial hubs. You can be sure the workers at those local businesses will be completely aware of the information on the billboard if you target them.
Residential Area: Lekki Epe is a road that connects numerous residential and commercial areas. Although it is frequently referred to as a business or commercial hub, it is actually more commonly thought of as a residential hub thanks to estates like Richmond estate, etc. The mix of houses and offices in Lekki phase 1 is one of the things to keep in mind. Offices are located within residential estates, which instantly enhances a billboard’s exposure rate in these regions.
Rush-hour congestion (peak hours): Traffic can move slowly on major roadways that lead to roundabouts or on streets near to metropolitan areas where a significant number of pedestrians routinely cross. Because of how visible the location is, cars are compelled to look about and take in their surroundings—unless they are speeding or looking at their iPhones, of course—which can result in a considerable number of leads for a billboard. Lekki epe expressway is usually clusters from the hours of 4pm to late at night on weekdays and on weekends, it can be clustered for longer hours.
Demographic diversity in the target audience: Understanding your target market is a crucial marketing strategy. Not every person will be the ideal customer for your business, therefore it’s important to yell the appropriate message to the right individuals. If you’re not sure who your ideal customer is, go back to the drawing board and consult your neighborhood. According to your company’s objectives, you can choose a media based on the audience demographics, which vary widely depending on the time of day and season.
After Parktonian Hotel, After Enyo Filling Station, 4th Roundabout by The Bespoke Centre. FTF VI to Lekki, Lekki Epe-Expressway
Lekki Epe Expressway Near Total, After the 4th Roundabout ( FTF VI, BY HEROS)
After Jakande Roundabout by Triangle Business Place, before Life Mate FTF VI to Ajah, Lekki Epe Expressway
Second roundabout Lekki Epe Expressway
Pedestrian bridge by jakande bus stop on lekki epe expressway
Billboards are located at numerous places across Lekki Epe Expressway from the major road to the inner roads. Visit Adspace.ng for more information on how to book and ad space or visit the website for more options on what billboards would suit your companies’ goals.